Category: Tecnnology
For Many Small Business Owners, Providing Health Insurance Remains a Struggle
Brian Adams, who sells fireplaces in Indianapolis, is like many of the nation’s small-business owners. As the cost of providing health benefits has climbed, he has struggled to afford coverage for his employees — a problem the new health care law was designed, in part, to address. But a year after the law’s introduction of the insurance exchanges, provisions that were supposed to help small businesses offer employee health benefits are largely seen as a failure.Read More
Customer Experience Should Not Be the Job of Just One Person
The whole world is going digital and it’s having an immense impact on organizations’ abilities to engage with customers. Through digital channels, social media and mobile communications, consumers today orchestrate their own experiences, choosing how and when they want to interact with companies’ brands. This creates a number of challenges for organizations, as they attempt to provide timely, consistent and personalized experiences to customers across channels. With less than half of companies rating their customer experience asRead More
How to Write a Business Plan for a Small Business
https://www.youtube.com/watch?v=kN1wgKosS8A The U.S. Small Business Administration defines a small business as an independently owned and operated business that is not dominant in its field. Developing an idea for a small business takes a lot of imagination, planning and paperwork. An essential component is a business plan, which will help your business attract investors, secure funding and gain attention as you get established in the local business community. A business plan expresses your idea in writing,Read More
Small business brand value is more than the Q factor
Have you noticed that every new on-air person hired by a TV network looks like a soap opera actor? They’re all young and pretty. We’re left to think that non-beautiful people need not apply. That is, unless you’re familiar with a certain marketing measurement. Marketing Evaluations Inc. is the proprietor of a marketing metric used extensively to hire on-air talent. It’s called the Q factor Score, and it’s as rude as it is simple. A prospectiveRead More
Harvard Business Review: The Five Stages of Small Business Growth
Categorizing the problems and growth patterns of small business growth in a systematic way that is useful to entrepreneurs seems at first glance a hopeless task. Small businesses vary widely in size and capacity for growth. They are characterized by independence of action, differing organizational structures, and varied management styles. Yet on closer scrutiny, it becomes apparent that they experience common problems arising at similar stages in their development. These points of similarity can be organized intoRead More
Take your business to the next level – Business Growth
Business Growth is a major concern, of course, to entrepreneurs everywhere, especially if your business is new. Here you will find some simple suggestions on what you can do to see your small business prosper. You have to, of course, have a good product or service, one that’s in demand, that people really want. Otherwise, even if you successfully opened your business and have incredible traffic, you’re business still may not grow much if yourRead More
Three Best Ways to Insure Your Small Business
Insuring your small business against a natural disaster, a fire or a catastrophic event is almost an afterthought in the scheme of daily operations, but it shouldn’t be. For starters, if you don’t have enough coverage to replace damaged or destroyed equipment, it might be harder – or impossible – to get your company running again. A quarter of businesses never re-open after a major calamity, according to the Institute for Business & Home Safety.Read More
Medical marijuana in New York: Barriers High for Small Businesses
Medical marijuana is coming to New York state, and it could make some companies a fortune. But small business owners shouldn’t expect to make money from it. Providing New Yorkers with medical marijuana could be a profitable business for those savvy enough to get a license. Derek Peterson of Terra Tech, who ditched Morgan Stanley in 2012 to become a medical marijuana entrepreneur, says profit margins for the leafy business can be anywhere between 30%Read More
Document of the Week: Confidentiality Agreement for Your Small Business
What is a Confidentiality Agreement? A Confidentiality Agreement is a legally binding contract where a person or small business agrees not to disclose certain information with other people or businesses. This type of agreement is also known as a non-disclosure agreement or a NDA. When do you need a Confidentiality Agreement? In the course of doing small business, whether developing a product or marketing a service, a company inevitably has to enlist the help ofRead More
How workplace technology can transform the small business
After eight failed startups, 27-year-old Nic Blair turned things around with two successful small businesses with using modern technology — Search Factory and Brus Media. Search Factory started out from his parents’ house, and, in just three years, the company has grown to 27 full-time staff members who operate from two offices in Brisbane’s Fortitude Valley, with an annual turnover of more than AU$2 million. Two years ago, Blair took the learnings from Search Factory andRead More
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