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Catherine Kaputa

3 Personal Branding Tips From Highly Successful Women Entrepreneurs

Women Entrepreneur for Small Business

Why are there more highly successful male entrepreneurs than women entrepreneurs? A key reason, I believe, is that women are not as aware as men are of the power of personal branding, whether it’s self promotion, projecting confidence or strategic networking. In talking over 150 of highly successful women entrepreneurs and business women for my new book, Women Who Brand: How Smart Women Promote Themselves and Get Ahead, I was struck by 3 personal brandingRead More