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Raymond J. Keating, Economist

Halloween & Small Business: More Treats than Tricks

As Halloween approaches, many of us think about fun involving candy, costumes and scary decorations. It’s also a fun time for many small businesses. According to the Halloween Consumer SpendingSurvey from the National Retail Federation: “More than two-thirds (67.4%) of celebrants will buy Halloween costumes for the holiday, the most in the survey’s 11-year history. The average person will spend $77.52 this Halloween, compared to $75.03 last year. Total spending on Halloween this year willRead More